One of the greatest lessons I learned from Insurance and Investment sales was the Assumptive Close … and it’s so easy.

Always assume that the prospect is going to buy. Make all your actions work towards and with that assumption. If you do this, then the prospect actually has to stop the process rather than your waiting on them to say yes or let’s start.

I bet that if you adopted this simple strategy, that you would increase your business sales by 30%.

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